| In my experience, there is almost always
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| | challenges and deal with their self-doubt
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| something that holds an independent
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| | and self-confidence issues. I'm of the
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| service professional back from either
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| | opinion that life is comprised of
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| getting his/her business started or
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| | mountains (places and times when you're
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| ramping it up to full capacity and
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| | at your best), valleys (when you don't
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| keeping it there. I call it the "Fraud
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| | think can take another minute) and
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| Factor". Until you no longer feel like a
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| | missiles (unexpected events that take you
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| fraud, any investment you make in
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| | off track). If you were to ask 20 very
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| marketing your business will be
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| | self-confident people about the low
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| diminished because these unresolved
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| | points and high points in their lives,
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| issues are draining all of your marketing
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| | every single one of these people would
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| efforts. After all, if you don't believe
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| | tell you that his/her life has never been
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| in yourself, why will anyone else believe
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| | all mountains -- that they have all seen
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| in you?What is the "Fraud Factor?" It's
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| | their fair share of valleys and missiles
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| a great sense of insecurity that
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| | just like the rest of us.However, the
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| overwhelms you any time you attempt to
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| | difference is that these self-confident
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| talk about or market your business in
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| | business owners realize it's a phase and
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| some way. Below is a list of 6
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| | it will pass. The IBSC (also known as the
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| statements that business owners suffering
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| | little voices you hear in your head),
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| from the Fraud Factor Syndrome often tell
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| | will rule your life and your business if
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| themselves. Do you resemble any of these
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| | you let it. None of you fell off the
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| remarks?:"I have no idea what I'm doing
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| | turnip truck yesterday, to borrow a
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| here -- why would my client trust me?""I
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| | phrase from my growing-up years out in
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| don't have any experience in working with
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| | the country. Every single one of you
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| clients as a (fill in the blank here with
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| | brings into your business a unique set of
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| your profession) -- the people I talk to
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| | skills and experiences that no one else
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| about my business are going to see right
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| | has and no one else can duplicate.So, if
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| through me.""I can't charge this much
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| | you feel yourself to be a fraud, for
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| money for what I do -- I'm not an expert
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| | whatever reason, you need to learn to
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| in this field.""I don't have enough
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| | "act as if", or "fake it 'till you make
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| information to work with clients -- I
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| | it" -- pretend as though you're a wildly
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| need to get more training.""I'll bend the
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| | successful business owner until you truly
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| rules just once for this client. After
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| | believe that you are. If you need help,
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| all, I'm a newbie, and I need to do
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| | get it -- from a good friend, a business
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| anything I can to get a client.""I don't
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| | colleague, your spouse, a coach --
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| have all of my marketing materials
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| | whatever works for you.People with high
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| completed -- no one will ever believe I'm
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| | self-esteem who handle problems and
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| a business owner, so I can't start until
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| | challenges well understand that the only
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| everything is perfect."I would be lying
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| | people who don't have mountain, valleys,
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| to you if I told you that every single
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| | and missiles in their lives are lying in
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| one of these thoughts didn't flutter
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| | the cemetery. So, fake it until you make
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| through my head on at least one occasion
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| | it, act as if, and suck it up and get
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| in the start-up phase of my business. One
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| | over yourself. Mark Twain says it best,
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| or two of these come back and visit me on
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| | "Whether you believe you can or you
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| a regular basis, even though I've been a
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| | believe you can't, you're
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| successful business owner now for 7 years
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| | right."Copyright 2006 Donna GunterOnline
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| and counting. It's very natural to be
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| | Business Resource Queen (TM) and Business
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| visited occasionally by your own IBSC
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| | Coach Donna Gunter helps self-employed
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| (Itty Bitty Sh**ty Committee).What
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| | service professionals learn how to get
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| distinguishes happy, successful,
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| | more clients online at . To sign up for
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| confident, and fulfilled self-employed
| |
| | more FREE tips like these and claim your
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| business owners from the unsuccessful
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| | FREE gift, TurboCharge Your Online
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| ones are how they handle problems and
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| | Marketing Toolkit, visit her site at .
|