| Every time I release a free e-book to my | | | | you don't want the final product to have a large |
| subscribers, I get great feedback about how | | | | file size. When you're saving your images, test the |
| awesome I am and how they could NEVER | | | | file types. I find that saving an image in .jpg is |
| create anything so cool. | | | | smaller than saving it in some other file sizes. Test |
| ((sigh)) | | | | yours, too. |
| I have a confession to make. You see ... it is really | | | | Step 2: Go to my favorite tool, |
| really simple to make a short, viral e-book. It's not | | | | See where it says "Select the file"? Browse to |
| rocket science, I promise. | | | | your Word for Windows file and click Upload and |
| If you know how to use Word for Windows, you | | | | Convert |
| can create an e-book. Now, as far as doing | | | | That's all there is. Like I said, EASY EASY EASY. |
| market research to find out if anyone will *buy* | | | | Now, it's your job to get your ebook into the |
| your e-book -- that's a whole 'nother ball game. | | | | hands of people. |
| But, if you want to make a nice little giveaway | | | | 1. Send it to your mailing list or newsletter. |
| for some viral marketing, it's easy as pie! | | | | 2. Allow your friends to give it away. |
| Step 1: Write your e-book in Word for Windows. | | | | 3. Submit it to free e-book directories. |
| As you write it, keep the following in mind: | | | | 4. Use it as an enticement for people to sign up |
| * This e-book should serve a purpose, either to | | | | for your mailing list (You can say "Sign up and |
| generate traffic to your website or to make | | | | receive this cool e-book - free!") |
| affiliate sales. However, it should also be | | | | 5. You can even give it away as a free gift to |
| informative and useful to the reader. This e-book | | | | people who win your auctions on eBay to make |
| will represent your company. Make it quality. | | | | your auction stand out from others. |
| * Double check that all links are active before you | | | | So, if you'd like to have viral marketing working |
| save your final copy in Word. | | | | for you, too, get started today on your |
| * Keep your images and pictures small, because | | | | giveaway! |